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South Korean online game developer Nexon said this week that revenues during July were up 35 percent year-on-year, led by microtransaction-based kid-friendly title, MapleStory.
 

MapleStory - Knights of Cygnus Trailer

Nexon said MapleStory set a new record for max concurrent users during July 2009, surpassing 70,000. The MMORPG has 92 million registered users worldwide, including 6 million in North America.

Nexon, a privately-held company, is not required to release earnings and revenue reports, and did not specific sales figures for this past July. But the company said annual revenues in 2005 -- the year MapleStory launched in North America -- were $230 million, with a net profit of $75 million.

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